TL;DR: Start with your customers before your product. Dave Huss of First Page Funnel uses the sales history of your Amazon buyers to build a Facebook community, then reaches them on more channels like Facebook pages and SMS, since email alone gets a small response. That community becomes your base of repeat buyers across similar product lines.
Dave Huss, founder of First Page Funnnel.com delve into his 10 year experience in e-commerce to share his strategies and tactics in gaining number one ranking on Amazon using Facebook.
HOW TO GET YOUR PRODUCT ON THE FIRST PAGE OF AMAZON – WHAT YOU’LL LEARN
- The Path of Dave Huss to Amazon First Web Page
- Building a community of Customers: Amazon to Facebook
- Multi-channel approach in Reaching Customers
- Value of Passionate Customers
KEY POINTS
- Most sellers start with the product first. It is more beneficial if you first start with identifying who your customers are when building a strong Facebook presence.
- The sales history of customers will help jumpstart the process of building the community of customers.
- Use muti-channels in reaching out to customers which includes Facebook pages, SMS, etc. Traditionally, e-mails only have a small response rate and as such it is important for your message to use other channels as well.
- Having a community will allow multiple-sales across several similar product lines. The community will be the basis for your repeat clients.
- There are several software tools already available to track the true customers of the brand, those who actually buy.
80+ in-house specialists across PPC, supply chain, account management and content.
RELEVANT MATERIALS
CONTACT DAVE HUSS
Visit the First Page Funnel website to get a FREE video tutorial on How To Export Your Amazon Customer Data Into Facebook, or you can explore the First Page Funnel website to learn more about ranking first on Amazon.
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